Stephen is the uncle in New York City you never knew you had. Rough around the edges but endearing to the heart! In this story he intimately shares how his love for his family fuels his desire to live a healthier lifestyle.

Commissioned by our friends at Evoke Group, we crafted this authentic patient story as part of a campaign to showcase how real people have been impacted by the diabetes medicine Jardiance.

Filmed during the pandemic, we conducted remote interviews, curated the interviews in post, and then traveled to 3 cities to film b-roll on location with each patient.