Client: Breastcancer.org

Director: Sean Maher

Producer: Charles Morabito

Director of Photography: John Pope

Editor & Colorist: Greg Heller

“MIMI” BREASTCANCER.ORG

Silver AAF District 2 Award

Gold ADDY Winner, Philadelphia Addy Awards

Crafted as part of a campaign to raise awareness, create compassion, and empower women going through breast cancer, FreshFly produced five films for this mini-doc series shot over several days on location in New Orleans and Baltimore.

After watching her mom go through breast cancer three times, Mimi was diagnosed at age 45. In this patient profile video, Mimi describes how she faced her fear and made the decision to undergo nipple-sparing double mastectomy with DIEP flap reconstruction. She also shares how the diagnosis inspired her to reprioritize her life.